Press release -
FIRE+ICE x LoveShackFancy – Le Grand Chalet Capsule Collection
After the success of last year, FIRE+ICE is cooperating with the US label LoveShackFancy for Fall/Winter 2022 for the second time. “Le Grand Chalet” collection provides an effortless look that crosses from mountain to city.
Technical performance wear meets floral fashion styling in this new FIRE+ICE x LoveShackFancy collaboration that nods to the opulence of 80s French ski fashion. This new capsule pairs bold bright prints and French-inspired ditsy florals with impeccably crafted outerwear. With a fresh perspective on styling plus palettes of vibrant tones and pastel hues, this collection includes every layer of winter wear, including jackets, coats, leggings, ski bibs, accessories, shoes, and more, all with exclusive new FIRE+ICE x LoveShackFancy prints.
Whether on the slopes or on the streets, this elevated winter collection merges FIRE+ICE’s technical performance gear with LoveShackFancy’s iconic feminine floral style resulting in an innovative yet elegant collaboration.
“The love and excitement we saw from our first FIRE+ICE collab was incredible! We couldn’t wait to create another capsule. We’re honored to work with this amazing performance wear brand to create a whimsical, romantic collection for all our customers. Each piece is the ultimate winter wardrobe staple.” Rebecca Hessel Cohen, Founder & Creative Director
“Blown away by the runaway success of the FIRE+ICE x LoveShackFancy collaboration, we asked Rebecca and the team for another collection. The combination of feminine, flirty & fun prints that LoveShackFancy is known for paired with the authentic performance elements of FIRE+ICE makes for the perfect winter look whether on the mountain or off.”
Ranging from $90 to $790 the collection will be available for purchase on December 1st at LoveShackFancy.com, bogner.com, BOGNER 755 Madison Avenue and limited LoveShackFancy locations.
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Willy Bogner GmbH & Co. KGaA, based in Munich, is an internationally successful lifestyle company and the leading provider of exclusive sports fashion, luxurious sportswear and designer fashion. The company appears in over 50 countries with the BOGNER (Woman, Man, Sport, Kids) and FIRE+ICE brands as well as licences. The company, which has existed since 1932, is led by Heinz Hackl and Gerrit Schneider, owner is Willy Bogner represented by trustee Arndt Geiwitz. More information: bogner.com.