Press release - 19 December 2022 10:00

FIRE+ICE Campaign Spring/Summer 2023

SUMMER NOMADS

The FIRE+ICE Spring/Summer collection 2023 creates the iconic twist on urban yet functional sports and functional wear, whether you're out and about on a mountain or in a coffee shop.

SPORTSPACK
The FIRE+ICE Sportspack collection creates a smooth transition between all sporting activities without compromising on style. Whether in mountain, cycling and water sports or in the streets of urban centers, the versatile styles combine functionality with fashion. A highlight of the season: the hiking tights, which can be worn under shorts and make a fashionable, high-performance statement.

FUNCTIONAL SPORTSWEAR
The perfect outfit for active city life, these urban outdoor pieces with a technical twist bring the fashionable spirit to the streets. The silhouette of the season is denim, creating a cool aesthetic and a fresh touch. FIRE+ICE's exclusive prints up the fashion quotient: for men, an abstract graphic print in blue and earth tones; women get a geometric hexagon print in red and blue tones.

BEACHWEAR
Fresh colors herald the arrival of summer: Men's looks are in a bright red and rich lagoon blue, while ladies hit a soft peach hue. A shell print in a striking peachy red colorway for women is perfect for a trip to the beach, as is a square pattern in neon orange and lagoon blue for men

Subjects

Lifestyle, Fashion, Leisure

Contacts

Alena Haage

Press contact Brands, Products, Collections & Cooperations a.haage@bogner.com +49 89 436 06 371

Katharina Hofmann

Press contact Brands, Products, Collections & Cooperations k.hofmann@bogner.com +49 89 43606 706

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