Follow Willy Bogner GmbH & Co. KGaA


Press release   •   Sep 21, 2020 12:00 CEST

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The original luxury sports fashion brand, BOGNER stands for effortless elegance on the slopes and off which is also reflected in the current season. The collection is an incomparable mix of chic, sportive, timeless and technical. Unique knitwear, iconic stirrup pants, elegant colors such as camel and cream are combined with casual pieces. The must-haves for the colder season were documented in the cosmopolitan Swiss ski resort St. Moritz by the iconic fashion photographer Hans Feurer for BOGNER.

Willy Bogner GmbH & Co. KGaA, based in Munich, is an internationally successful lifestyle company and the leading provider of exclusive sport fashion, luxurious sportswear and designer fashion. The company employs over 800 people worldwide and appears in over 50 countries with the Bogner (Woman, Man, Sport, Kids) and Bogner Fire Ice brands as well as licences. The company, which has existed since 1932, is led by Heinz Hackl and Gerrit Schneider, owner is Willy Bogner represented by trustee Arndt Gewitz. More information at 

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