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BOGNER Campaign Spring / Summer 2023

Press release -

BOGNER Campaign Spring / Summer 2023

The BOGNER Spring/Summer 2023 collection combines a luxurious fashion approach with active styles. Striking summery looks create luxurious comfort, understated glamour, and the signature BOGNER loose elegance.

Green Horizons
BOGNER opens the spring season with a soft yet sophisticated color palette of blues, blacks, beiges, and browns. Cheerful mint-colored accents create highlights and awaken anticipation of upcoming beach days. The color selection can be found in geometric patterns on urban outfits, which can be combined with sporty all-over looks or a luxurious outfit – for ladies by a feminine mini skirt or a waxed coat, for men with a sweat or an ultra-light down vest.

Pastel Bliss and Techno Suiting 2.0
When the temperatures rise, thoughts turn to the sea and the beach. A long, eye-catching dress in a knitted crochet look in white with pastel and lilac tones creates a cozy vacation mood and contrasts with new linen models for summer trips to the city. Men‘s meets stretch nylon and short-sleeved seersucker dress shirts for summer outings in the city.

The Pleasure of Leisure 
With the arrival of midsummer, the sea stretches before us. The lightweight breathable fabrics and high summer tones are perfect for sunny days. Viscose seersucker, an abstract leaf pattern and French terry are perfect for long days at the beach.

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Willy BOGNER GmbH, based in Munich, is an internationally successful lifestyle company and the leading provider of exclusive sports fashion, luxurious sportswear and designer fashion. The company appears in over 50 countries with the BOGNER (Woman, Man, Sport, Kids) and FIRE+ICE brands as well as licenses. The company, which has existed since 1932, is led by Gerrit Schneider, owner is Willy Bogner. More information: bogner.com.

Contacts

Alena Haage

Alena Haage

Press contact Brands, Products, Collections & Cooperations +49 89 436 06 371
Katharina Hofmann

Katharina Hofmann

Press contact Brands, Products, Collections & Cooperations +49 89 43606 706

BOGNER I The World of Athluxury since 1932.

Willy BOGNER GmbH, based in Munich, is an internationally successful lifestyle company and the leading provider of exclusive sports fashion, luxurious sportswear and designer fashion. The company appears in over 50 countries with the BOGNER (Woman, Man, Sport, Kids) and FIRE+ICE brands as well as licenses. The company, which has existed since 1932, is led by Gerrit Schneider, owner is Willy Bogner. More information: bogner.com.